Learn How to Create Stunning App Icons That Grab Users’ Attention

How to make app icons

App icons are much more than just shortcuts to your app. They are the visual identifier of your app, the first thing users see on their home screens. Therefore, it is crucial to design app icons with care, since they communicate the purpose and recognisability of your app in just a few square pixels.

When designing your app icon, think about the message you want to convey and how it will resonate with users. Consider the results of a study conducted by Apptweak, which found that app icons can greatly impact the number of downloads and user engagement. In fact, 2 out of 3 users said that they are more likely to download an app if its icon is visually appealing.

So, how should you go about designing an app icon? First, you should think about the core elements of your app and how you can represent them visually. Then, make sure to keep it simple and focused, as cluttered icons can be confusing and difficult to recognise.

Another tip is to think about how your app’s icon will look in different sizes and on different devices. It is essential to create a scalable design that will still look great on smaller screens. Additionally, you should consider how the icon will look when it is live on the device, as some devices may add effects or masks to the icons.

In conclusion, app icons are an important part of the app design process. They serve as a visual identifier and communicate the purpose of your app to users. By following these tips and putting thought into your app icon designs, you can increase recognisability and attract more users to download and engage with your app.

Why you should care about an app icon

An app icon serves as an identifier and has a specific purpose. It is one of the key elements that users will see and interact with on their devices. Since app icons are often placed on the home screen, it is important that they stand out and effectively communicate the app’s brand and purpose.

With so many apps available in app stores, users rely heavily on visual recognisability and icon design to differentiate between them. When searching for an app or scrolling through the app store, users are more likely to notice and click on an app with a well-designed and visually appealing icon.

Furthermore, app icons also play a role in the user’s overall experience with your app. They can create a positive first impression and generate interest and curiosity. A well-designed icon can give users a glimpse of the app’s functionality and hint at the value it delivers.

The process of creating an app icon

When designing an app icon, you should consider the app’s target audience, the platform it will be used on, and any design guidelines provided by the app store or platform. The design should be simple yet unique, memorable, and scalable. It should also be adaptable to different sizes and resolutions.

A tip to keep in mind is to ensure that your app icon is easily recognizable even when scaled down to a small size, such as when displayed in search results or on app shortcuts. You should also consider how the icon will look when displayed alongside other app icons, as it should stand out and differentiate your app from the competition.

There are many tools and resources available to assist you in the app icon creation process, such as design software like Adobe Photoshop or Illustrator. Additionally, platforms like AppTweak offer helpful tips, best practices, and resources to optimize your app icon for app store visibility and maximized downloads.

In conclusion, the app icon is an essential element of your app’s branding and marketing strategy. It is the first visual impression users will have of your app and can significantly impact their decision to download or engage with it. Taking the time to care about and invest in your app icon will yield positive results in terms of user recognition, visibility, and overall success.

Tip 2: Your app icon should communicate your app’s purpose

When designing your app icon, it’s important to consider its visual representation and what it says about your app. Your icon will be the first thing users see when they interact with your app, whether on their home screen or in app shortcuts. It should accurately convey what your app is about in a clear and concise way.

Think about your app’s purpose and the key features or unique selling points that set it apart from other apps in the same category. Incorporating these elements into your icon design will help users quickly identify your app and understand what it offers.

Take the time to research other app icons in your app’s category and analyze their designs. Look for common themes or visual elements that are frequently used and consider how you can differentiate your icon while still maintaining recognizability. It’s also important to keep in mind any app store guidelines or specifications for app icons, as they may have specific requirements for size, shape, or style.

Why is it important?

The app icon is an important identifier for your app. It’s one of the key elements that users will use to recognize and locate your app, especially since many users have numerous apps installed on their devices. A well-designed app icon can make a significant impact on the success of your app. It can attract users, pique their curiosity, and persuade them to click on it to learn more about your app.

Not only should your app icon accurately represent your app’s purpose, but it should also stand out among the sea of other app icons. A unique and memorable icon can help your app get noticed and increase its recognisability. When users see your app icon, it should immediately trigger an association with your app and evoke a desire to engage with it.

The design process

The design process for creating an app icon can vary depending on your skills, resources, and preferred design software. You can start by sketching out some ideas on paper or using digital design tools, such as Adobe Photoshop or Sketch. Experiment with different shapes, colors, and symbols to see what works best for your app.

During the design process, it’s important to consider how your app icon will scale to different sizes. It needs to look great as a small icon on a user’s home screen, but also when it’s enlarged for app store listings or promotional materials. Test your app icon on different devices and screen sizes to ensure it looks good in various contexts.

Once you have a few design concepts you’re happy with, gather feedback from others, such as colleagues or target users. Ask for their opinions, preferences, and any suggestions they may have to improve your icon design. This feedback can help you refine your designs and ensure they resonate with your target audience.

Remember, an effective app icon should be simple, memorable, and visually appealing. It should communicate your app’s purpose in a way that is instantly recognizable and enticing to users. Carefully consider each element of your icon design and how it will contribute to the overall message and recognisability of your app.

In conclusion, creating a well-designed app icon that effectively communicates your app’s purpose is a crucial part of the app development process. By following these tips and iterating on your design, you can create an app icon that stands out, grabs users’ attention, and ultimately contributes to the success of your app.


Recognisability is a vital aspect of app icons since they serve as the identifier for your app. Users should be able to easily recognize and distinguish your app among others on their home screen.

The design of your app’s icon plays a crucial role in how well it can communicate the purpose and function of your app. It should be visually appealing, unique, and memorable. An app icon acts as a shortcut to your app and should give users a glimpse into what they can expect when they open it.

When designing your app icon, you should care about its recognisability. AppTweak, an app store optimization studio, recommends considering the following tips to ensure your app icon stands out:

  1. Keep it simple: A cluttered or complex design can confuse users, so focus on a clean and straightforward design.
  2. Use colors wisely: Choose colors that match your app’s branding and appeal to your target audience.
  3. Be consistent with your brand: Your app icon should align with the overall visual identity of your app and brand.
  4. Test with users: Conduct A/B testing or gather feedback from users to see how well your app icon is recognized and understood.
  5. Consider accessibility: Make sure your app icon is easily visible and recognizable for users with different screen resolutions and visual impairments.
  6. Stay up to date: As your app evolves over time, you may need to change your app icon to reflect updates and improvements.

Remember, recognisability is essential to make your app icon stand out among the sea of other apps. Take the time to design an icon that effectively communicates the purpose of your app and resonates with your target audience.

How to Change an App’s Icon With Shortcuts

If you have ever wondered how to change an app’s icon on your phone, this article will guide you through the process using Shortcuts. Shortcuts is a built-in app on iOS devices that allows you to automate tasks and create quick actions for various purposes. With Shortcuts, you can change your app’s icon to give it a fresh look or match your personal style.

Why Change an App’s Icon?

Why Change an App's Icon?

The app’s icon is the first thing users see when they interact with your app. It serves as an identifier and helps users recognize and locate the app on their home screen among many others. Changing the app’s icon can be a fun way to engage users and make your app stand out.

How to Change an App’s Icon using Shortcuts

How to Change an App's Icon using Shortcuts

Here’s a step-by-step guide on how to change your app’s icon using Shortcuts:

  1. Open the Shortcuts app on your iOS device.
  2. Create a new shortcut by tapping on the “+” button.
  3. Tap on the “Add Action” button to add a new action to your shortcut.
  4. Search for and select the “Open App” action.
  5. Tap on the “Choose” button and select the app whose icon you want to change.
  6. Next, tap on the “+” button to add another action to your shortcut.
  7. Search for and select the “Set App Icon” action.
  8. In the “Set App Icon” action, choose the design or image you want to use as the new app icon. You can either select from the available options or use your own custom image.
  9. Tap on the “Next” button to continue.
  10. You can also add additional actions or customize the shortcut further if desired.
  11. Finally, tap on the “Done” button to save your shortcut.

After creating the shortcut, you can now change your app’s icon whenever you want by running the shortcut from the Shortcuts app or adding it to your home screen for quick access.

Keep in mind that changing the app’s icon with Shortcuts is a visual change and does not affect the actual functionality of the app itself. It’s a fun way to personalize your device and make it truly yours.

Remember to use icon designs that are visually appealing, unique, and communicate the purpose of your app effectively. The icon should grab the attention of users and resonate with your app’s branding.

In conclusion, if you want to change your app’s icon on your iOS device, Shortcuts is a convenient and easy-to-use tool. Experiment with different designs and have fun customizing your app’s appearance to leave a lasting impression on your users!


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