Step-by-step guide on how to effectively plan app development and ensure its success

How to plan app development

When it comes to developing a mobile app, proper planning is crucial to ensure its success. There are several steps that need to be undertaken in order to ensure a smooth and efficient app development process. In this article, we will present 7 essential steps that can help you prepare and launch your app successfully.

Step 1: Pre-planning

Before diving into the technical aspects of app development, it is important to engage in pre-planning. This phase involves understanding the target audience, identifying the app’s purpose, and defining the core features. Gathering market insights and conducting competitor analysis would also help in formulating a solid strategy for your app.

Step 2: Storyboard

Storyboarding is a tool that helps visualize the flow of the app. It is a series of sketches or illustrations that represent each screen or interaction. Creating a storyboard enables the team to have a clear understanding of what the app’s design and user interface would look like.

Step 3: Prototyping

Prototyping is an important step that cuts down the development time and ensures that the app meets the customers’ expectations. It allows you to test the app’s functionality and gather feedback before proceeding to the development phase. There are several prototyping tools available that can help you in this process.

Step 4: Design and Development

Once the prototyping phase is complete and the app’s design is finalized, the development phase can begin. The team of developers will work on coding the app and implementing the desired features. It is crucial to choose the right platform for your app development to ensure compatibility with the target audience.

Step 5: Quality Assurance

During the development phase, it is essential to conduct thorough quality assurance tests to identify and fix any bugs or issues. This ensures the app’s stability and provides a smooth user experience.

Step 6: Marketing and Launch

Even the best app won’t succeed without a proper marketing and launch strategy. It is important to start marketing your app well in advance to create hype and generate interest among potential users. Utilize various marketing channels, such as social media and app review platforms, to promote your app.

Step 7: Post-launch Evaluation

The journey doesn’t end with the app’s launch. It is crucial to gather feedback, analyze user behavior, and make any necessary improvements to enhance the app’s performance and user satisfaction.

In a nutshell, app development involves a series of steps that should be undertaken in a systematic manner. Proper planning, pre-planning, storyboarding, prototyping, design and development, quality assurance, marketing, and post-launch evaluation are all important phases that, when done well, ensure a successful and user-friendly app. By following these steps and utilizing the right tools and strategies, you can cut down on development time, provide a better user experience, and increase the chances of your app becoming a hit in the market.

7 Steps of App Development

App development is a complex process that requires careful planning and execution. In this article, we will provide an overview of the 7 key steps involved in app development.

Step Description
1 Discovery and Planning
2 Storyboarding and Prototyping
3 Design and Development
4 Testing and Quality Assurance
5 Deployment and Launch
6 Marketing and Promotion
7 Analysis and Improvements

Let’s take a closer look at each of these steps:

Step 1: Discovery and Planning

This phase involves understanding the project requirements, identifying the target audience, and defining the app’s goals. It helps in preparing a strategy for the app development process.

Step 2: Storyboarding and Prototyping

Storyboarding creates a visual representation of the app’s flow using flowcharts or similar tools. Prototyping helps in building a working model of the app to get feedback from stakeholders and make any necessary improvements.

Step 3: Design and Development

In this step, the design and development team work together to create the app’s user interface, backend systems, and integrate any necessary features or functionalities. This step is where the actual app development takes place.

Step 4: Testing and Quality Assurance

Testing ensures that the app functions as intended and is free from any bugs or errors. Quality assurance involves rigorous testing to identify and fix any issues before the app is released to the customers.

Step 5: Deployment and Launch

Once the app is fully developed and tested, it is deployed to the desired platform, such as iOS or Android. The launch phase involves marketing the app to generate awareness and drive downloads.

Step 6: Marketing and Promotion

Marketing and promotion activities are undertaken to attract users and increase app visibility. This step involves creating a marketing strategy, optimizing the app’s listing, and running promotional campaigns.

Step 7: Analysis and Improvements

After the app is launched, it is important to gather feedback and analyze user behavior. This helps in identifying areas for improvement and making updates to enhance the app’s performance and user satisfaction.

In a nutshell, app development is a multi-phase process that involves careful planning, technical implementation, and marketing strategies. Following these 7 steps helps ensure a smooth and successful app development journey.

Important Steps in Pre-Planning of Mobile App Development

In the world of mobile app development, pre-planning is a crucial step to ensure a successful and efficient development process. It involves a series of important steps that need to be undertaken before the actual development phase begins. In this article, we will discuss the 7 most important steps in the pre-planning phase of mobile app development.

Step 1: Define the Purpose and Objective of the App

Before diving into the technical aspects of app development, it is important to clearly define the purpose and objectives of the app. This will help the development team to have a clear understanding of what the app should achieve and what features it should include.

Step 2: Conduct Market Research and Analysis

A thorough market research and analysis is essential to understand the market demand and competition. This step will provide valuable insights into the target audience, similar apps in the market, and the latest trends in app development.

Step 3: Involve Key Stakeholders in the Planning Process

To ensure the success of the app, it is important to involve key stakeholders such as the marketing team, design team, and technical team in the planning process. This collaborative approach will help in making better decisions and ensures that all aspects of the app are well-covered.

Step 4: Prepare a Prototype and Storyboard

Creating a prototype and storyboard of the app is an essential step in the pre-planning phase. It helps in visualizing the flow and layout of the app, making it easier to identify any design or usability issues that need to be addressed before the development begins.

Step 5: Determine the Target Platforms

It is important to determine the target platforms for the app, such as iOS, Android, or both. This will help in planning the development process and ensuring that the app is compatible with the chosen platforms.

Step 6: Conduct Technical Discovery

In this step, a technical discovery is undertaken to identify the technical requirements and challenges of the app. This helps in ensuring that the development team has a clear understanding of what needs to be done and can provide accurate estimates for the development timeline.

Step 7: Create a Marketing and Launch Strategy

The pre-planning phase is also the right time to start thinking about the marketing and launch strategy for the app. This involves identifying the target audience, determining the marketing channels, and planning promotional activities to ensure a successful app launch.

In a nutshell, pre-planning is an important phase in mobile app development that helps in setting the right foundation for the development process. By following these 7 steps, app development teams can ensure that they are well-prepared and have a clear roadmap to follow when they start developing the app. It saves time, cuts down on unnecessary reworks, and ensures customer satisfaction.

Phase 2: Mental Prototyping Discovery

In a nutshell, Phase 2 of app development involves the mental prototyping discovery process. This step helps the team to better understand what the app should look like and how it should function. During this phase, the team undertakes a series of activities to prepare for the actual development work.

One of the first steps in this phase is to create a flowchart or a storyboard that presents the high-level structure and flow of the app. This provides a visual representation of how the app will work, making it easier to analyze and ensure that it meets the requirements of the customers.

The team also conducts a technical analysis to determine the feasibility of the app on the chosen platform. They evaluate the technical aspects such as the architecture, design, and any related tools or resources that may be required.

Furthermore, the team conducts market research and gathers insights to understand the target audience and competitors. This helps in crafting a better app strategy and marketing plan.

During this phase, the team cuts back on the features to ensure that the app does not become overloaded. They identify the most important features that would provide value to the users and focus on those.

Ideally, the team should involve people from different departments, such as marketing, design, and technical, to get a well-rounded perspective during the discovery phase.

Overall, the goal of Phase 2 is to gather all the necessary information and insights before moving forward with the app development. It helps to ensure that the team is well-prepared and has a clear understanding of what needs to be done. This saves time and reduces the chances of making mistakes later on.

Step 3: Involve the development team or technical architect

Step 3: Involve the development team or technical architect

When it comes to app development, it’s important to involve the development team or technical architect at an early stage. This cuts down on misunderstandings and ensures that everyone is on the same page.

The development team or technical architect will help you analyze the requirements of your app and provide insights into what platform would be most suitable for your app (ideally mobile, but it could be desktop or web-based as well). They will also help you prepare a flowchart or storyboard that outlines the flow of the app and its various features.

This step helps in the pre-planning phase and makes sure that the team is willing and able to undertake the development of your app. It’s important to involve them in the discovery and analysis phase, as they will have a better understanding of what is technically feasible and what makes the most sense for your app.

During this step, you should also discuss the technical aspects of your app, such as the platform, tools, and frameworks that will be used. The technical architect will help you decide which technologies are best suited for your app’s requirements.

In addition, involving the development team or technical architect in the planning phase helps ensure that the app’s design is in line with the marketing strategy. They can offer valuable insights on how to design the app in a way that is user-friendly and appealing to your target audience.

Moreover, the development team or technical architect can provide time and cost estimates for each phase of the development process. This helps you prepare a realistic timeline and budget for the app development.

By involving the development team or technical architect early on, you also allow them to start prototyping and creating a storyboard or flowchart. These visual representations help you and your team better understand how the app will function and how the different screens and features will flow together.

Overall, involving the development team or technical architect from the start ensures that the app development process is well-planned and executed. It helps you avoid any potential roadblocks or issues that may arise later on during the development phase.

Step 4: Storyboard

In this step of app development, even before diving into the technical aspects, it’s important to plan out the flow of your app. This is where a storyboard comes into play. A storyboard is a visual tool that helps architects and designers create a visual representation of how the app will look and function.

A storyboard is similar to a flowchart, but it goes a step further by providing a more detailed and interactive visualization. It allows you to see how each screen connects to the others, what actions users can take, and what the overall user experience will be like.

Storyboarding is particularly important because it helps you better understand your app’s functionality and user interface design. It helps you uncover any potential usability issues or bottlenecks that may arise during development or when the app is launched. By preparing a well-thought-out storyboard, you can ensure that your app is designed in a way that makes sense for your customers and meets their needs.

During the storyboard phase, it’s essential to involve people not only from the development team but also from other related areas such as marketing or customer support. This helps gather different insights and ensures that the app is aligned with your overall business strategy.

Ideally, you should have a tool that allows you to create a digital storyboard where you can easily add and rearrange screens or interactions. Several prototyping tools are available that would ease the process, such as Adobe XD, Sketch, or Figma. These tools provide a visual representation of your app and allow you to simulate the user experience.

Storyboarding cuts down on the time spent on development as it helps identify issues early on, reducing the need for redoing work. It also saves mental effort as it provides a clear roadmap for the entire development team to follow.

A well-executed storyboard should include:

  1. A summary of the app’s goals and objectives
  2. A flowchart or diagram illustrating how the app will look and function
  3. Sketches or wireframes of each screen or interaction
  4. Annotations or notes explaining the purpose and functionality of each element

By following these steps and creating a detailed storyboard, you can stay organized and focused during the development process. It helps ensure that everyone involved in the project is on the same page and that important details are not overlooked.

In a nutshell, the storyboard phase is a crucial part of the pre-planning and analysis stage of app development. It helps you plan and visualize your app before any coding or design work starts. Taking the time to create a solid storyboard can greatly impact the success and quality of your final product.


  • Architect or technical team: They are the ones who will be responsible for building the app, so their input in the planning phase is vital. They can provide insights on what would be technically feasible and what would not.
  • Customers and target audience: It is important to involve the people who will be using the app. Understanding their needs and preferences will ensure a better app design and a successful launch.
  • Market research: Conducting market analysis helps in understanding the competition and identifying the target market. This step can be undertaken before the planning phase to ensure a better understanding of the market.
  • Prototyping and design tools: These tools help in creating a visual representation of the app, such as a storyboard or a flowchart. Prototyping ensures that the team is on the same page and that the app design aligns with the planned features.
  • Pre-planning and discovery: This involves gathering information about the app’s objectives, features, and target audience. It helps in preparing the team for the development phase and ensures a smooth flow of work.
  • Mobile app development platform: Choosing the right platform is important as it determines the app’s compatibility and accessibility. Consider factors such as the target audience and the app’s functionality when selecting a platform.
  • Marketing strategy: Backing the app with a solid marketing strategy ensures its visibility and success. It is important to start planning the marketing efforts early on to ensure a successful launch.
Rate article
Add a comment

Verified by MonsterInsights